Chapter 250: Chapter 244: Marketing Genius
Translator: 549690339
“Also, when issuing the announcement, things like mounts, and anything else that doesn’t increase attributes or affect game balance, should all be included.” Finn Lewis added.
“Got it.” Yuri Johnson responded, and immediately had the GMs make a new announcement on the official website. This clarified that all items, including mounts and outfits, are unique and will never have a second copy if they are bought by a player. These are truly limited edition items, and from now on there will be no more items with a price above 100,000.
After purchasing these items, players will enjoy special custom services. Every
two months, players can apply to special in-game NPCs to change the appearance and special effects of their outfits, etc.
An hour after WY issued the announcement, all the precious mounts and outfits in all twenty regions of the game sold out! When Finn Lewis received another call from Yuri Johnson, he was almost floored by the immense spending power of these wealthy players.
This was outrageous! No wonder the whole world welcomes the Flame Nation people. Flame Nation people are rich indeed. This was not just about being whealthier, it’s more like being a Deity Tycoon. Finn added up the costs himself. There were twenty servers, with the settings for outfits and mounts being the same.
The most precious mounts had only a male and a female, of course referring to the gender of the mounts, not the players who rode them. Calculating in this way, the total cost of the top-tier precious mounts and outfits in a single game server was 1.016 billion. For twenty servers, it was a whopping 23.2 billion!
All of this happened within an hour and it was simply astonishing! Even though 23.2 billion didn’t seem much to Finn, but these were just virtual items in a game! And all of this was created within an hour! This was nothing short of a miracle!
When Yuri Johnson received this news, he admired Finn tremendously. Just a simple announcement had such an effect. No doubt, rich people knew what rich people wanted. But then again, wasn’t he a rich person himself? Yuri thought, scratching his head.
Finn didn’t know what Yuri was thinking, but when he made a big table of food, called Kay Lee and Emily over, and shared the news with them, they were shocked. They could hardly believe that the sales of virtual items in a game could rival the annual sales of many companies with a market value over ten billion. And all this was achieved in just one afternoon!
“No way, I need to open a bottle of wine to celebrate, you naughty man.” Kay Lee exclaimed, and then went off to fetch some wine. The three of them toasted with joy. Finn felt amazing. If he shared these results with people in the future, he would be seen as a genius! He would be known as a marketing genius!
During their meal, Finn had no idea that Yuri had already made an announcement on the official website. Then the news was quickly picked up by major media outlets and spread around the world, it was mind-blowing!
The major gaming media of the Federation announced the news under the headline “Flame Nation Game Comes with a Bang: Marketing Genius Sells 3.8 Billion Federal Coins of Virtual Items in an Hour!” It didn’t take long for the news to spread worldwide.
Selling 3.8 billion Federal coins of virtual items within an hour in one game, isn’t that what genius means? With these sales, IVY’s stock soared. Adding to the actual results from the day, WY’s stock price nearly doubled in an instant, approaching a market value of 300 billion Federal coins, and then started to level off. With these earnings, every share was earning more than WY’s per share earnings before.
When Yuri Johnson heard the news, he was speechless. According to the current market value, the 20% of the shares he owns are nearly equivalent to the 50% he used to own. Not to mention, he sold stocks to Finn and received billions of Federal coins in cash.
It couldn’t get any more lucrative than this. Furthermore, based on his Imowledge, the market value of WY would rise even higher! This has a lot to do with the attitudes of the stock investors in Flame Nation and North Federation. You see, there are countless people on the internet talking about what it means if the majority of shareholders of companies like T, WY, or Alibaba are foreigners.
But all these criticisms overlook the actual issues. How many investors in the Flame Nation would dare to hold a losing company’s stock for several years? None! Would the Flame Nation’s investment companies dare to invest in such companies? No! But the North Federation’s investors are different. They are more interested in a company’s future development, not its current profits.
Take G company for example. Many only see how successful the company is now, but overlook its early years where it continuously lost money for five or six years! Each year, they had to pump in five or six hundred million Federal coins! HOW many Investment compames In tne Flame Nation would dare to gamble in such a way?
If you don’t dare invest, what can companies like T which lose money initially do to grow? They can only find foreign venture capitalists. If not, without development, they would go bankrupt and end up being acquired by foreign enterprises.
So, criticizing these shareholders for this is pointless. It only shows ignorance. Remember Mr. M who started with just 500,000 Flame Nation coins? If someone in the homeland had invested hundreds of millions of Flame Nation coins in his business, would he not share his shares with you? Would he prefer foreign venture capital? Of course not, it’s just that no one in the homeland was willing to invest this much money.
Now, seeing the potential for better development in WY, its stocks will undoubtedly continue to rise. The real question is how high they can go. That being said, today’s events have bolstered Yuri Johnson’s confidence in Finn Lewis. Notably, Yuri just received a call from a gaming company in the North Federation that wants to be the distributor for WY’s new game.
Compared to foreign media, domestic media are spreading all sorts of stories about him. Yet generally speaking, Finn is now considered a genius. Moreover, news of WY’s market value doubling rapidly also reached the homeland. This means that Finn, who owns over fifty percent of the shares, will have personal assets exceeding 15 billion Federal coins. Although he can’t be called the richest man in the homeland, to amass this wealth at the mere age of 23 is unheard of.
After dinner, Finn left Kay Lee’s home. That afternoon, Finn spent the whole time playing video games with Kay. Although they were just gaming, their laughs and shouts made them seem closer than before. Upon leaving Kay’s home, Finn felt that she was indeed his destined wife.
As the saying goes, a good wife brings good fortune to her husband! He made so much money just by spending an afternoon at her house! Does this not foreshadow an extraordinary future?! Also, Finn now genuinely believes that as long as the right two people are together, they would be happy doing anything, without the need for fancy Federal restaurants or movie theaters.
As he drove leisurely around the city, Olivia Thatcher’s voice suddenly chimed in, “Master, I’ve found something that might interest you.”
“What’s up?
“It’s about Yves King, who we had a conflict with last night. Remember him?” Olivia asked.
“Hmm, I remember. What happened to him? Is he planning to retaliate against us?” Finn nodded. He wouldn’t have forgotten that incident.
“He does intend to take action against us, but he might not dare to do so rashly until he has gathered more information about us. However, he did punish a few other people,” Olivia replied.
“Punished some people? What do you mean?” Finn asked, puzzled.
“One of them is his bodyguard named Brian Barry,” Olivia explained.
“Oh?” Finn’s interest was indeed piqued. Seems like Yves was not someone very forgiving. Finn had always thought Brian was petty, and this just proved him right. “Tell me what happened.”
“Probably because Brian took action, which might have angered him. Anyway, I can’t understand his behaviour. Three other bodyguards who were with Brian at the time also suffered,” Olivia said.
With that said, Finn just shook his head helplessly. For someone like Yves King, when Brian stepped forward that day, Finn knew his days were numbered. After they got back, the King family must have vented their anger on him. Not only did he fail to protect his principal, but he also caused serious injury to him. Even if the King family didn’t vent their anger on him, they would probably never trust him again. Now it seems that the King family is not as magnanimous as Finn had initially assumed.
“Let’s check it out, and get Agents 1 and 2 over here,” Finn ordered.
“Yes, master, I’ll arrange that right away,” Olivia immediately replied.
As soon as Olivia ended the call, Finn’s windscreen displayed navigation instructions. Finn quickly adjusted his steering wheel and drove off following the navigation guidance. About half an hour later, Finn arrived at an abandoned housing estate in the suburbs. Agents 1 and 2 were already with him. With both of them by his side, Finn felt confident that even if a reinforced squad came for him, without heavy weaponry, they would struggle to capture him..
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